Course 4

Selling Creative work without the ‘big sell’

What is it?
Presenting Creative work and ideas to clients is the culmination of hours and hours of hard work. All this time can be wasted if the work is not approved and you have to go back to the drawing board.

This course is designed to ensure that you give your ideas the very best chance to be approved. It’s based on an assumption that ‘Great ideas sell themselves’ is never always the case.

Who is it for?
Creative Teams, Account Handlers and Planners with 1-3 years experience.

To give delegates confidence and a solid foundation of actionable skills. The key objective is for every delegate to walk away from this course with a simple toolkit for structuring their creative presentation and feel comfortable dealing with difficult questions about the work.

This course is run as a half day or a full day.

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